Latest stories

World University Games Champion and World U20 Gold Medalist Lythe Pillay Joins On’s Global Athlete Roster

The 400m standout is the first professional South African athlete to join the Swiss brand’s growing track and field roster, signaling a strategic expansion into Africa’s sprinting elite.

On Opens Its First Standalone Store in South Korea with New Hannam Location

On Opens Its Largest Flagship Store in China

On Channels Real Energy in a Global Running Campaign Celebrating the Next Evolution of the Cloudmonster Collection

On Announces Fourth Quarter and Full Year Results, and the Filing of its Annual Report on Form 20-F for 2025

On Unveils the Next Generation of the Cloudmonster Collection with the Cloudmonster 3, Cloudmonster 3 Hyper and LightSpray Cloudmonster 3 Hyper

On Scales LightSpray™ with New South Korea Factory, Unlocking 30-Fold Production Increase

Swiss sportswear brand On opens its second global LightSpray™ factory, located in South Korea, featuring 32 robots and launching the LightSpray Cloudmonster 3 Hyper as the first shoe upper sprayed at the Korean facility.

On Expands Gulf Presence with Store Opening in Kuwait

The store at The Avenues Mall in Kuwait underscores On’s strategic growth plan and commitment to delivering a premium brand experience across the Gulf region.

On and FIDAL Ignite a New Era for Italian Athletics with Landmark Partnership and National Team Kit

The Swiss brand and the Italian Federation today reveal the "Azzurri" kit—a fusion of Swiss precision and Italian passion.

On Partners with Italian Middle-Distance Talent Francesco Pernici

The emerging 800m specialist joins On as he cements his place among the world’s elite middle-distance runners

Rising Steeplechase Star Mercy Chepngeno Signs Landmark NIL Deal with Swiss Sportswear Brand On