On and Sky High Farm Goods Present their Spring/Summer 2026 Collection: Encouraging Everyone to Grow Wilder
Zurich, Switzerland, January 29, 2026 – Swiss sportswear brand On and Sky High Farm Goods, the mission-led label created to support the food equity mission of New York-based nonprofit Sky High Farm, are pleased to announce the next chapter of their partnership, launching February 5, 2026. Having previously rewilded On’s best-selling Cloud 6 silhouette, the Spring/Summer 2026 collection sees On and Sky High Farm Goods present three footwear silhouettes and a suite of apparel and accessories inspired by wildflower colors of the Hudson Valley, NY.
Evolving the ethos of the partnership, the collection embraces the wild as a symbol for restoring our connection to the land, pairing On’s innovative approach to movement with a more grounded approach to life - one that calls for reconnection with nature, for us to grow wilder.
The campaign adopts the wildflower as its central motif: critical to regenerative agriculture, they bring the untamed, functional diversity of nature back to the landscape. It features a cast of models including Andreea Diaconu, Indira Scott and Raphaelle, a model and musician, photographed by Casper Kofi at The Ron Finley Project’s Gangsta Garden — a space created to empower communities with the knowledge and freedom associated with growing your own food. Located in South Central Los Angeles, the garden is an emblem for re-wilding urban spaces and food deserts, thereby transforming them into vibrant life-giving places, the ultimate backdrop for a design partnership rooted in a food equity mission.
The collection expands on the first season with three footwear silhouettes in new colorways: the Cloud 6 SHFG (in Aster/Begonia and Gourami/Pier ), the Cloudplay SHFG for children (in Vitelotte/Twilight and Celery/Bayleaf), and the Cloudrock Low WP SHFG (in Sphinx/Chestnut). An additional black/celery colorway of the Cloudrock Low WP SHFG will also be available exclusively at Dover Street Market locations worldwide. Alongside the footwear, the Trek T SHFG, the Trek Shorts SHFG, the Solar Cap SHFG, and the Merino Sock SHFG make up the apparel and accessories selection, each featuring lightweight materials and protective details and arriving in equally vivid colors.
The On x Sky High Farm Goods Spring/Summer 2026 collection launches on February 5, 2026, and is available in stores and online at on.com, skyhighfarmgoods.com, through select retail partners, and Dover Street Market locations globally, with select styles available by market.
Assets
About On
On was born in the Swiss Alps in 2010 with the mission to ignite the human spirit through movement – a mission that still guides the brand today. Sixteen years after market launch, On delivers industry-disrupting innovation in premium footwear, apparel and accessories for high-performance running, outdoor, training, all-day activities and tennis. On’s award-winning CloudTec® and LightSpray™ innovation, purposeful design and groundbreaking strides within the circular economy have attracted a fast-growing global fan base – inspiring humans to explore, discover and Dream On.
On is present in more than 80 countries globally and engages with a digital community on www.on.com.
About Sky High Farm Goods
Sky High Farm Goods is a New York-based, mission-driven brand designed to generate sustaining revenue and awareness for the food equity mission of Hudson Valley, NY nonprofit Sky High Farm. Through the creation of more sustainable lifestyle and clothing products, the brand engages consumer culture to promote a more just food system. Since its inception in 2022 it has raised $1.5M in donations for the farm, through innovative and participatory partnerships with industry creatives and leaders across fashion, food and beauty, including Comme des Garcons, Dover Street Market, Balenciaga, Erewhon, Tata Harper; Alastair Mckimm, Ryan McGinley, Samira Nasr, Mario Sorrenti, Mel Ottenberg, Nadia Lee Cohen, Quil Lemons, Colin Dodgson and many more. Website I Instagram